Ready To Transform Your Brand?

Are you struggling to craft a cohesive product story that resonates with your target audience and stands out in the market?

Do you need expert guidance to transform consumer insights into innovative product designs and effective go-to-market strategies?

Is your brand seeking to elevate its presence through a strategic, research-driven approach to product development and market positioning?

Franck Juvin-Acker is here to help. With a proven track record of delivering innovative solutions and driving business growth for some of the world’s leading brands, Franck brings a wealth of experience and insight to your team.

Orchestrating Success

Franck Juvin-Acker – The Maestro of Product Marketing

Franck Juvin-Acker is a masterful product marketer who approaches his work like a conductor leading a symphony, orchestrating the diverse talents and essential elements of product development to create captivating experiences. With a visionary mindset, he unifies teams, sets strategic direction, and ensures every component harmonizes to produce exceptional products that resonate deeply with audiences. Franck's leadership is driven by a deep appreciation for collaboration and a passion for crafting memorable, market-defining product stories.

Our Consulting Services

Ready to Elevate Your Brand?

Transforming Brands into Global Leaders

With over 18 years of experience as a global marketing and product strategist, Franck Juvin-Acker combines his deep expertise in consumer psychology, brand storytelling, and design innovation to elevate brands across the US and EU markets. As a US and EU citizen, Franck has a unique understanding of international market dynamics, enabling him to lead multidisciplinary teams in creating breakthrough brand experiences and achieving exceptional growth.

Pioneering UX/UI Design & Digital Innovation

Franck is a leading advocate for UX/UI excellence, transforming product design and user experience through innovative, research-driven solutions. His collaborative mindset fosters synergy across creative, R&D, and sales teams, ensuring cohesive product development that meets both market demands and consumer expectations. Whether it's launching a new product or reimagining an existing one, Franck’s expertise ensures a seamless, engaging experience across all consumer touchpoints.

Mastering Consumer Connection & Market Expansion

Franck’s passion for immersive marketing has driven the success of world-renowned brands like Star Wars, Google, Adidas, and more. By leveraging extensive research and intuitive analysis, he crafts compelling narratives that resonate deeply with consumers, driving brand recognition and profitability. His strategic approach to brand development and licensing has consistently resulted in effective go-to-market strategies and exceptional revenue growth across digital, retail, and B2B channels.

Creating Collaborative & High-Performing Teams

Franck is not just a leader but a mentor who cultivates a positive team culture. He believes in empowering his teams with the support and guidance needed to innovate and excel. By promoting accountability and project ownership, he inspires creative excellence and fosters environments where out-of-the-box ideas flourish.

Industries

Intuitive Product Insights elevates consumer goods and digital products with a deep understanding of market trends, user behavior, and product innovation. Our unique, strategic approach to crafting products that not only meet consumer needs but also stand out in a competitive marketplace.

Whether it’s developing a new line of consumer goods or optimizing digital experiences through cutting-edge UX/UI design, effective consulting helps brands bridge the gap between functionality and desirability. By leveraging consumer insights and market data, Intuitive Product Insights guide businesses in creating products that resonate with their audience, driving brand loyalty and market growth.

Action Sports

Focused on high-energy, adrenaline-fueled activities such as snowboarding, skateboarding, and surfing, the action sports industry thrives on innovation and bold design. Brands in this sector cater to enthusiasts who value performance, style, and authenticity. Successful companies emphasize cutting-edge product development, engaging brand storytelling, and vibrant community engagement to resonate with this dynamic, passion-driven market.

Digital Products

The digital products industry encompasses software, apps, and digital services designed to enhance user experiences and streamline everyday tasks. This fast-paced sector relies on intuitive UX/UI design, continuous user feedback, and rapid innovation. Success in this industry requires an agile approach to product development, a deep understanding of user behavior, and the ability to anticipate and adapt to emerging technological trends.

Electronics

The electronics industry spans a wide range of consumer and professional products, from smart devices to advanced technical equipment. Innovation, functionality, and aesthetic appeal are crucial for brands aiming to capture market share. Companies must focus on integrating the latest technological advancements with user-centric design to deliver products that meet both functional needs and lifestyle aspirations.

Global Product Experience

Senior Manager Digital Health Enovis Jan 2021 - Present · 3 yrs 9 mosJan 2021 to Present · 3 yrs 9 mos Carlsbad, California, United StatesCarlsbad, California, United States Position Profile: Deliver a new direction for the Enovis brand by creating a digital-first and consumer-centric model that enhance human connection between providers and patients with the first advanced personalized virtual rehabilitation for MSK injuries. Craft and execute the business development and the onboarding/engagement strategies to drive increased market share. • Manage every aspect of the Digital MSK care portfolio, including business development, strategic brand positioning, UX/UI development roadmap, patient/customer onboarding and engagement, target audience identification, Go-To-Market, Sales and Customer success. • Plan and execute customer research and competitive analyses to develop a deep understanding of consumer behavior, category trends, and market dynamics. Leverage customer insights and performance metrics to shape a clear creative vision. • Develop product UI/UX that differentiate MotioniQ in the marketplace including UX/UI patient app and HCP portal, clinical studies, testimonials, videos, and thought leadership. • Deliver all the client presentations and “pitch” opportunities to prospects and existing clients. Drive and main point of contact for all customers presentation, staff training and patient support. • Develop, supervise, and implement public relations, social media marketing, and digital media strategies and tactics including content development, copywriting, and editing. • Lead the Creative to build breakthrough, insight-driven programs, advertising campaigns, events, activation, education, and content. • Inspire and motivate the Sales team creatively with high expectations, accountability, and support. • Consistently builds strong internal partnerships, influences, resolves conflict, builds alignment, and works effectively across teams to execute strategy.

Global Marketing Manager Össur Mar 2018 - Sep 2020 Foothill Ranch, CaliforniaFoothill Ranch, California Position Profile: led the branding strategy, creative direction, global go-to-market strategy for Ossur’ Direct-To-Consumer portfolio. Responsible for developing long-term branding engagement, brand equity, brand identity guideline as well as global launch plans to drive category and brand growths. • Defined and curated the CTi brand identity, design, marketing activation strategy to drive a cohesive story across all consumer touchpoints. • Oversaw Product Design Ethos to create a consistent, recognizable aesthetic that further develop brand recognition. • Steered Regional marketing managers in US, EU and APAC to activate new and ongoing global strategy into local marketing programs.

Senior Global Product & Marketing Manager-Adidas Brand Nixon Apr 2016 - Jan 2018 encinitas Position Profile: Originated and directed the global launch strategy for Adidas Timing category encompassing both Adidas Original and Adidas Sport. Creator and leader of all creative direction, GTM strategy, merchandising plans, and brand identity on e-com, social and in-store of Adidas watches. • Created the product vision and brand strategy on all aspect of adidas sport smartwatch from design, UX and UI. Consulted the Google fit team based in London on how to create an Androidwear 360 experience for our sport consumers. • Handled web design agency on all the on the brand identity, aesthetic and visual to deliver an immersive experience. • Ran focus groups in London, Berlin, Tokyo and New York to gain unique consumer insights on the Adidas Creators.Position Profile: Originated and directed the global launch strategy for Adidas Timing category encompassing both Adidas Original and Adidas Sport. Creator and leader of all creative direction, GTM strategy, merchandising plans, and brand identity on e-com, social and in-store of Adidas watches. • Created the product vision and brand strategy on all aspect of adidas sport smartwatch from design, UX and UI. Consulted the Google fit team based in London on how to create an Androidwear 360 experience for our sport consumers. • Handled web design agency on all the on the brand identity, aesthetic and visual to deliver an immersive experience. • Ran focus groups in London, Berlin, Tokyo and New York to gain unique consumer insights on the Adidas Creators.…see more Global Product Manager - Mens / StarWars Global Product Manager - Mens / StarWars Apr 2014 - Nov 2016 · 2 yrs 8 mosApr 2014 to Nov 2016 · 2 yrs 8 mos EncinitasEncinitas Position Profile: Orchestrate the global product marketing strategy, design concepts, and responsible of driving the go to market strategy to achieve company growth. Conduct sales analysis and forecast to define a clear, unique long-term strategy, marketing campaign for market differentiation based upon consumer profile and channel. • Managed project schedule and budgets as well as lead design reviews to drive new product design development and innovation. • Successfully developed the Star Wars licensing with key cross functional team from concept to Instore launch within 6 months. • Recognized by leadership for the ability to manage a tremendous amount of workload while simultaneously spearheading new initiatives and maintaining a strong eye for small details. • Strengthened product marketing positioning by building comprehensive consumer, competitive, and market insights to curate a unique brand positioning that will translate well in tradeshow, advertising and promotional programs. • Created new comprehensive sales data analysis reports and market comparisons to achieve greater perspective on global expectations. • Effectively led industrial designers and development teams to deliver quality products, on time, and exceeded targeted margins. • Created balanced, profitable assortments and strategically planned and executed seasonal growth for each channel (Sport Specialty, Department Stores, Premium Watch stores, and Boutique). • Communicated with development teams to effectively monitor product launches to assure timely delivery of prototypes, proto samples, sales samples and production.

Global Product Marketing Manager Salomon Annecy, France Position Profile: Drove the creative development and the go-to-market strategy of Salomon’s global product line of new and multigenerational snowboarding equipment to meet corporate revenue targets. Conducted comprehensive market research, sales analysis, and forecasting to drive strategic storytelling. Managed product trade marketing and related communications for the international stage. • Led a team of creators to challenge the status quo and develop a new design era for Salomon snowboards. • Created design identity guideline and a three years vision that would deliver outstanding product experience across all consumer touchpoints. • Strengthened Salomon’s U.S. market brand positioning by building a comprehensive consumer, competitive, market insight report on Salomon’s brand image and perception through qualitative and quantitative research. • Concept originator, writer, co-director of Salomon’s product marketing materials for web content and advertising.

Product Marketing Manager Zodiac Vista, California Position Profile: Acting director over Advanced Water Technology products grossing $60 million in revenue per year. Set coordination of cross departmental efforts to align with corporate business model, gather market requirements, determine product life cycle considerations, and other aspects of product planning in order to deliver all marketing materials, branding, promotion and sales tools to support sales.